Political campaign

Political campaign

SOGO Partylist

SOGO Partylist

SOGO Partylist

A hypothetical political campaign for a new entrant politician running for mayoral position in Cebu City.

A hypothetical political campaign for a new entrant politician running for mayoral position in Cebu City.

Overview

Overview

Overview

2025

2025

What I Did

What I Did

Strategy

Strategy

Logo Design

Logo Design

Content Marketing

Content Marketing

This electoral campaign plate aims to promote Mayor Kyle Oyao, under the SO-GO Partylist, who is running for the 2025 mayoral elections in Cebu City with a progressive, community-first agenda. He represents a new wave of local leadership, one that is young, sincere, and focused on participatory governance, sustainable development, and inclusive public service.

Unlike traditional politicians who only show up during campaign season, Kyle has already embedded himself in grassroots communities. He positions himself as a collaborator with the people, someone who listens first and then leads. He believes that real change happens from the barangay level up, not top-down. As a SO-GO candidate, he also stands for a platform that believes in "Sugbong Organisado - Gobernong Ora Mismo", a dignified brand of leadership with extra-mile service.

Credits

Credits

Kyle Oyao, Designer

Ainah Gabrielle Del Rosario, Designer

Antonette Erica Masagca, Designer